How early is too early to talk about Christmas?
You’re probably thinking, “It’s only October!” but…it’s never too early to start thinking about Christmas! Or for any upcoming holidays for that matter. Especially if you’re a business owner.
The Holiday Season and surrounding Sales Days are crucial for many businesses, so it’s important to be prepared as early as possible.
Christmas garners the most spending from kiwis in New Zealand. In December 2021, New Zealanders spent a record $5.2 billion at retail outlets six weeks before Christmas and nearly $100 million on Boxing Day.
Black Friday & Cyber Monday Sales
Black Friday (25th November) and Cyber Monday (28th November) are now two of the busiest online shopping days in the world. In 2021, Kiwis spent over $248.2m on Black Friday. Cyber Monday is the Monday after Black Friday, a designated ecommerce sales day.
With all of that in mind, it’s probably a good time to start thinking about and preparing for Christmas as well as the other high-spend periods.
What can you do to prepare for these big sales days?
- Create strategic sales promotions
- Provide gift ideas or bundles
- Convert bargain buyers to return customers
- Advertise your deals
- Prepare for incoming website traffic
- Optimise your website for Customer Experience
- Streamline your Customer Service
- Ensure you’ve got enough supply for the increased demand
- Research other online retailers and competitors
Read more about how to prepare your business for the biggest sales days in our blog article here.
Besides preparing for the Sales, you can prepare for the holidays when your business is closed. We’ve created a form so you can let us know when your business is closed and avoid items being delivered while you’re away.
If you are closed only on statutory holidays (Dec 25-27 & Jan 1 – 3), you do not need to fill out this form.
Introducing our Sustainability page!
We’ve created a dedicated section on our website so you can browse what we’re doing as part of our commitment to sustainability, minimising our environmental footprint and helping our communities.
“Working with partners who align with our values and have a commitment to sustainability is important to us. The emissions reporting we receive each month contributes to our greater reporting, giving us a clearer picture of our carbon footprint.”
Bernie Brown, Manager Contracts and Relationships
Ara Poutama Aotearoa, Department of Corrections
Our Key Focuses
Reducing emissions for a better future
We recognise that our core business relies on transportation to service our customers.
As part of our commitment to the environmental future, we are Toitū-certified, and in 2021, our parent company Freightways was named a Top 10 Carbon Reducer by Toitū Envirocare.
Reducing fossil-based virgin plastic use by 70%
We’re committed to reducing the amount of virgin plastics we use and ensuring the rest are either reusable, recyclable or upcycled.
To back that up, we set ourselves a target to reduce fossil-based virgin plastic use by more than 70% by 2023.
KidsCan’s Christmas Crackers are the only cracker to combine the thrill of an instant win, with the spirit of Christmas giving.
Each cracker gives you the chance to win one of over 9,000 amazing prizes – and all money raised goes towards helping Kiwi kids in need.
New Zealand Couriers are a KidsCan Partner and are pleased to promote the KidsCan annual Christmas Cracker campaign, raising vital funds to help Kiwi kids in need.
KidsCan is dedicated to helping Kiwi kids affected by poverty, supporting children experiencing hardship by providing food, clothing, and health products to over 1,000 schools and early childhood centres nationwide.
Purchase your gift pack of 10 crackers for $25 (great as a gift to a colleague, teacher, or friend) or a box of 20 individual crackers for $50 (great to use on the table, Christmas tree, or decorate a present).
With every Christmas cracker purchased, you’re helping KidsCan to give Kiwi kids in need the opportunity for a better future.
Support KidsCan and order your crackers here.
Win 1 of 2 $150 KNZB vouchers & a 1-year membership!
What a great opportunity to embrace sustainability and support Keep New Zealand Beautiful.
Being a Keep New Zealand Beautiful member, showcases your commitment to the environment and comes with member-only benefits, including opportunities to participate in initiatives such as Clean Up Week and Plant New Zealand Beautiful. As a member, you can request a clean-up kit for free and get 20% off full-priced items in their online store. Create an Environmental pledge which gives you and your whānau some guidance on sustainability and how you can do your bit for Aotearoa.
Answer our simple question to be in the draw.
Congratulations to our winners from the last newsletter – Guy from Wellington and Siew from Christchurch – enjoy a relaxing spa!